Make booking a call easy.

They have the quote. Now what?

Someone just got their quote. They saw their design in 3D. They saw the price. They are excited.

This is the moment. Right now, while they are still thinking about it.

They liked the configurator and they liked getting a price straight away. If they want to talk, give them a dead simple way to book a call or a site visit. Do not make them ring you. Do not make them email back and forth to find a time. Click, pick a time, done.

The thank-you page.

After the quote goes out, send them to a thank-you page. That page has one job: get the call booked.

A clear headline

Something like "thank you, your garden room design is ready". Simple. It confirms what just happened.

One instruction

"Book a call or a showroom visit and meet our design team." Tell them exactly what to do next.

A calendar on the page

Show your free times right there. They see the calendar, pick a slot and book. No leaving the page, no extra steps. A tool like Calendly does this in a few minutes.

Something that reassures them

One review, one testimonial, or one number. Show them other people did this and were glad they did.

Two more, for the shape:

Why it works.

They are already warm

They just spent ten minutes designing something and got an instant price. They are thinking about it right now. That is the moment to offer a call. Not tomorrow. Not next week.

There is nothing in the way

They do not have to:

• Ring during your office hours
• Email back and forth to find a time
• Wait for you to reply
• Play phone tag

It sorts the serious ones

Booking 15 to 30 minutes is a real commitment. It means "yes, I am interested enough to give you my time". That is a qualified lead.

You have them in the diary

Once they book, the meeting is scheduled, the invite is sent and the reminders are set. They are not going to forget and they are not going to quietly vanish.

We get quite a lot of bookings come through. Most of them, since we've had this set up, we're probably getting daily consultation calls booked in. We do tend to find people that have booked a consultation are very, very interested. If they've gone through the funnel, designed the building, filled the lead form, and then booked a call, we normally do very, very well with them.

What a good booking page needs.

Easy booking against chasing people.

Easy booking doubles or triples how many consultations you get.

What it looks like on the ground.

Most recently, we've just had one. It came through on the twenty-fifth of January. We sent him instantly the quote back. We followed up with him the next day. He then called, we had a lead call booked in for the next day. We did the consultation call and the following day he bought. So he's gone from clicking on the funnel to three days later closed sale.

• DailyConsultations booked
• 3 daysQuote to closed sale, at best

Customers who have taken the time to fill that out and give up 15 to 30 minutes of their time are more serious. It works particularly well. It also helps us move that lead forward. It's almost doing the follow-up for us because we're not having to reach out to them after they've submitted the estimate. They're already committing to talking to us.

Both stories in full: Spolding & Sons and Caribbean Blinds.